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How a $3M Construction Owner Can Stop Working 80-Hour Weeks (and still scale)

How a $3M construction company owner can scale and stop working 80-hour weeks, with a virtual assistant who runs AI.

Julie Rhino · October 6, 2026 · 6:05

He has the demand. The problem: he works 70 to 80 hours a week. Every night he plans which crews go out, and at 7 a.m. he checks every deadline himself, because he doesn't trust the work gets done without him.

Here's the plan we built on his strategy call:

  • Keep him in his zone of genius: sales, site visits and meeting customers.
  • Map every process along the client journey, from lead to fulfillment, and ask why the owner is in each one.
  • Start with the task he repeats most, the nightly and morning check-ins. His executive assistant takes them over.
  • His virtual assistant and our AI consultants build one dashboard that pulls GoHighLevel, Zoho, ClickUp, etc., together, so the reporting runs itself. When it breaks, the VA fixes it, not the owner. If he'd rather skip the AI, the VA does the reporting by hand.

If you're working 80-hour weeks to keep a growing company on track, start with the one task you repeat every day.

Want a plan like this for your business? Book My Free VA + AI Strategy Call: rhinosquad.org

Already have a VA? We have a program for that, too.

Full transcript

I just talked to Scott, and he has a $3 million a year construction company. However, his biggest problem is he's working 70 to 80 hours a week, and every night he goes in and he has to look at what everyone's doing the next day, and he doesn't feel like the work is going to get done without him double checking deadlines, and he's trying to scale.

He's ready to scale. He has the demand for his business. The problem is he's working 70 to 80 hours a week, and I'm gonna tell you the plan that Scott and I came up with to help him scale his company while also working less. Freedom is so important to me. That's why I work from the beach. And just to give you a little more insight into Scott's life, just in case it resonates with you, the night before each workday, he goes and he plans which crews go out, who's in the office, and then at 7 a.m., he's asking, where are we with this?

He's looking at all the workflows. He's looking at the deadlines, and then he's like, oh, I'll just do it now. And he said the accountability is definitely not there with his team. He also has a lot of different software programs that don't necessarily talk to each other. And one of the things we're going to do is build him a dashboard so that he can see all of his numbers.

And if you're wondering, like, okay, who are you, lady, who is doing these strategy calls? I'm Julie Rhino. I own Rhino Squad Virtual Assistants. We have over 100 virtual assistants in the Philippines and Latin America. And I also own brick and mortar businesses that I don't work in anymore, but I still own them. And I work from the beach.

And I really do have freedom. And I do get to do high level strategy calls where we work on one thing. How do we make you more money in less time? And sometimes that's virtual assistants. Sometimes it's installing AI. So we wanna get Scott in his zone of genius so that he can scale this company. And he said that his zone of genius is sales, site visits, shaking hands, meeting customers.

And that's what the company gets the most benefit from. And so this is just the next goal that we have for scaling. And one day other people might be doing even that part of the job, we'll see. So the first thing we do is we list out all of the different things that happen inside of his business.

So one fun way to do this is to look at the client journey and say, what are all of the different processes? What are all of the processes that come along with attracting customers? So how do we market to customers? How do they contact us? How do we close the deal? How do we get the sale? And then what happens after the sale?

And then what are all the little admin pieces of the business that have to happen? You have your QuickBooks, you have your business licensing, all of that. And so when we map all of that out and then we say, okay, who's currently doing this and does the owner have to be involved and why does the owner have to be involved?

And usually it's because there's not a clear process And so for him, he said, mapping out workflows and handoffs is one of the most tedious parts. And it's true, if we don't have that done yet, the owner or the founder oftentimes has to be in all of the different processes that are happening in the business. And so if we're trying to free up a founder's time, I like to start with the tasks that they're repeating the most.

And so for Scott right now, it's the work that he does every night and every morning to make sure everyone is on track. What he's doing to make sure everyone is on track has a process and it is something that his executive assistant can take over. And then all of a sudden he's working less in these things that really don't require him.

And he's able to go out and work on those relationships, which is what he absolutely loves to do. Another thing we're tackling together is he has a lot of different technology and moving pieces. He has GoHighLevel, he has Zoho, he has ClickUp, he has QuickBooks. And he really needs a dashboard that links all of those programs and that's where AI can really, come in.

And so one of the things we do is we will take a virtual assistant and we have our AI consultants and we will help them build out dashboards like this so that the reporting becomes automatic and you have the person who can continue to tweak it, fix it when it breaks because right now things still do break.

AI is not perfect yet, although it's so amazing. And it's not the owner of the company trying to spend three hours figuring out how to fix things that are broken. And the most exciting part for me is as we continue our relationship, I am gonna continue to work on that high level strategy of okay, this is what a virtual assistant can do and this is what AI can do working under that virtual assistant and continue to make his processes more efficient.

And it's super exciting for me because I have a team who implements those ideas. So the calls are recorded and then my team goes and implements the ideas. We have our AI consultants who work directly with the virtual assistants who directly report to each of our customers. And so I love my business and I am always looking for ways to help other founders get their freedom.

And just so you guys know, it's been my dream to live by the beach and it was really hard for me to make that happen because I had brick and mortar businesses and also growing up my family, they always had businesses and it was seven days a week. Like growing up, watching my parents always trying to get the next customer just there was just always so many problems and I had this limiting belief that it wasn't possible for me to be a business owner and also have freedom and location, freedom, time, freedom.

Like there's gotta be a way like, but one of my problems was most of the founders that I talked to that had freedom, they had sold their company and that's why they had freedom. And I was like, where are the founders who are working inside of their company and they have freedom? And I'm that person right now if you're looking for somebody like that.

So I would love to get on a strategy call with you, figure out what to delegate and how to delegate while making more money and saving time at the same time. Let's get on a call and figure it out.

About Rhino Squad

And hi, if we haven't met: I own Rhino Squad Virtual Assistants. We place specialized, human VAs from the Philippines and LatAm who can automate your tasks and build and manage AI agents for you, with support from our AI consultants. We take amazing care of our people — community, education, and excellent pay — so they can work from home with their families while taking amazing care of you. You fix your back-office hiring constraint; a family's life changes in the same move. Your freedom is waiting — and so is theirs.

Want a plan like this for your business?

Book My Free VA + AI Strategy Call

We'll go through your tasks: what AI could do for you, and what a person in the Philippines or Latin America could do for you.